STORY AND CONCEPTUAL DESIGN
We're now facing a global warming issue and not only artic glacier in the north pole melts. We’re all familiar when ice diluted into our drink after a few hours passed. Take a look on the problems below, we’re sure that at least one of them is ever happened to you.
- No iced cold drinks when partying with friends outdoor in a hot day.
- There’s still beer left in the bottle but it’s not that enjoyable coldness anymore.
- Ice melt into orange juice and the taste is wartery with an orange smell.
The answer of all above is FLET Tumbler.
FLET tumbler an excellent designed tumbler to keep the freshness and original taste in all kind of cold beverages and we add the stick in the center of the cup where we called FLET stick. This design is to maintain or reduce the temperature of the drinks to reach most of people demand. FLET stick can snap into the tumbler with a strong magnetic force.
FLET tumbler is grab to go easily, we researched the average human hand size all over the world, the outer diameter size is very comfortable to use with one hand.
We use food grade Stainless Steel material with double wall vacuum design with FLET. It’s endurance and no swirling clang noise that occurs when you put ice in stainless steel tumbler.
FLET stick inspiration came from the woodwind musical instrument. You’ll reach a new experience of your drinks like a classical flute playing around you in every single sip.
FLET and fresh are homophones. Our conceptual design is based on the original freshness of the drinks. The brand logo represent the minimal design of the tumbler shape with FLET stick.